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Latest B2B Research

		Managing an E-commerce Team: Integrating Digital Marketing into your Organisation Put simply, this superb guide is a must-read for any company with an internet / e-commerce / digital marketing team. First it looks into: Common issues and challenges faced by managers responsible for digital marketing Different strategies and best practice approaches to meet these challenges Practical solutions to these challenges Then we give you: A 5 stage capability maturity model for E-commerce has been defined which enables organisations to benchmark their E-commerce capability with other organisations 20 best practice recommendations have been identified with detailed checklists of approaches to consider And along the way we answer the following questions: How important is E-commerce as a channel now, and in 5 years? What is the potential for capability improvements? How is E-commerce organisationally located and controlled? How should you structure an digital marketing team? How do companies plan for E-commerce? How much do companies spend on E-commerce as a % of their marcomms budgets?

Future of B2B Online Marketing Briefing, Sept 2007
The document contains a write-up of the Roundtable discussion and a section on useful resources. Topics discussed were: How different are B2B and B2C?; B2C online marketing trends - Impact on B2B online strategy; How does the future look?

Internet Statistics Compendium
E-consultancy's comprehensive guide includes proprietary and third-party data from around the world, which can be used in pitches and presentations. Regularly updated. A great time-saver.
 

Business to Business Events

Please check our Events section for Business to Business events that we have coming up. You can also search E-consultancy’s Calendar of UK Online Marketing Events on B2B.