Your search on "
open rate" produced
110 results
1.
Exploiting IT Networks to Create Sticky Services
Organisation: Alcatel-Lucent,
Price: Free

... is evolving and expanding at a rapid
rate - good news for service providers ... personalized and blended services through an
open framework that links operator and ...
1.
Bales Worldwide boosts sales by 5% using Neolane, 2 December 2008
... direct marketing campaign response rates and increases sales...by delivering ... software which it says doubled response rates to customer marketing campaigns ... that for its business: - Email opening rates rise on average from around ... first quarter of 2008, their unique opening rates in retention campaigns averaged ...
2.
The subject line is not a marketing device, 8 February 2008
... good subject line encourage someone to open an email? According to deliverability ... influence when deciding whether to open an email: - Know and trust the ... and trust the sender (55.9%) - Opened previous mail and thought valuable ... subject lines that tease people into opening them? The truth is that ...
3.
Beyond opens and clicks: why it’s time for new email metrics, 28 April 2008
... Beyond opens and clicks: why it’s time for new email metrics What would ... only the blunt instruments of open and click rates available to you, you ... newsletter has an average open rate of 25%. Are the same people opening your newsletter ... newsletter every month? One month the open rate falls to 15%. Have you lost ...
4.
Bowers & Wilkins doubles email industry open rate with Lyris UK, 25 March 2008
... & Wilkins doubles email industry open rate with Lyris UK Campaign to promote ... promote new Zeppelin iPod speakers opened by 40% of recipients Over ... promote its new Zeppelin iPod speakers opened the digital marketing message ... speaker manufacturer achieved this open rate, which is double the industry ...
5.
Andrew Robinson on Email Marketing, 24 May 2006
... still thinking about “open” and “click-through” rates. --------------- ... content you will get a better response rate. On the other hand if you do not ... marketers have moved their click-through rate to between 50% and 60% through ... effectiveness? Can you provide any examples?Open rates are only useful for trend information ...
6.
Sainsbury’s Bank uses RedEye behavioural email for insurance campaigns, 15 October 2008
... following a significant increase in open and click rates across Sainsbury’s Bank ... results in boosting online conversion rates, improving customer service and ... Bank achieved a 70% open rate, with a general conversion rate of 12.8% achieved ... achieved across all campaigns. The click rate average across all campaigns has ...
7.
Pure showcases new email software developments at TFM, 25 January 2008
... Intelligent Time Sending - using historical open-rate and click-through data to ensure ... subject line which garners the highest open rate will then automatically be selected ... customers experience a 50% increase in open rates. One-to-one emails are coming ...
1.
Open Rate Accuracy??!!, Internet Marketing Forum, danielb, 21 Jun 07
... Open Rate Accuracy??!! Open Rate Accuracy??!! hi, Tanya, how are you? ... and pieces. The bad bits about open rate inaccuracy: - if images are ... your recipient doesn't count as an open - if they view in the preview ... are supressed, it doesn't count as an open - if your recipient uses a text ...
2.
Open Rate Accuracy??!!, Internet Marketing Forum, Tanya3, 21 Jun 07
... Open Rate Accuracy??!! Open Rate Accuracy??!! We have just seen with our ... have just seen with our ESP that open rate measurement is really quite ... there an advantage to measuring these rates? What can be relied on for accuracy ...
3.
Average b2b open rates / CTR on e-comms, Internet Marketing Forum, Stevemillers, 19 Jun 08
... rates / CTR on e-comms Average b2b open rates / CTR on e-comms Hi Karen, ... Opt-out. you can expect higher open rate percentage of optin lists with ...
4.
How to measure "false positives", and what are average open rates, in B2B email marketing, Internet Marketing Forum, BarneyC, 13 Apr 07
... positives", and what are average open rates, in B2B email marketing How ... positives", and what are average open rates, in B2B email marketing My ... our B2B audience. I think that our open rate as a % of reported successful ... servers are inflating our delivery rate to actaul inboxes? Are there email ...
5.
How to measure "false positives", and what are average open rates, in B2B email marketing, Internet Marketing Forum, danielb, 13 Apr 07
... positives", and what are average open rates, in B2B email marketing How ... positives", and what are average open rates, in B2B email marketing hi ... False Positives How is your open rate measured? Usually there'll be ... email address, will count as a single 'open' of the email. If that's what you ...
6.
Open Rate Accuracy??!!, Internet Marketing Forum, ChloeThomas1, 22 Jun 07
... Open Rate Accuracy??!! Open Rate Accuracy??!! Hi Tanya, I completely ... agree with Daniel. The real value of open rates is in tracking them over time ... etc). But remember not to look at open rates in isolation, look at them ... alongside the more accurate click rates, bounce rates, and conversions (if you ...
1.
RightMedia, London
Areas of Expertise: Online advertising exchange.....
Clients: Looksmart, Tickle
2.
SMS Short Codes, Primrose Hill, London
Areas of Expertise: - SMS Mobile Marketing & Advertising UK
- Mobile Response Marketing
- Premium Rate SMS Short Code Services ~ reverse billing
- Inbound & Outbound Mobile Marketing Campaigns
- SMS Voting
- SMS Reverse Auctions
- SMS Charity Donation Service
- S.....
Clients: BUPA Travel, DIAGEO, COMPUTER CABS, The National Accident Helpline
3.
Filtered Solutions Ltd, London
... books to develop your business and open up large client opportunities at ... the huge overheads and burn rate related to opening up offices in the UK ...
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