Organisation: E-consultancy.com, Price: Worth at least ten times more than its cover price
Description: Paid Search Marketing (aka PPC / pay-per-click) networks such as Google Adwords and Yahoo Search Marketing are becoming increasingly complex to optimise, and it isn’t getting any easier. Many billions are spent around the world by advertisers seeking to maximise search engine visibility, but when your competitors have deeper pockets than you how can you possibly compete? And where do you start? You start here, that’s where. Our Paid Search Marketing (PPC) Best Practice Guide will help beginners and experts implement and execute PPC strategies to maximise return on investment. Compiled over a matter of months and peer reviewed by PPC experts, the guide is comprehensive (250+ pages) and covers all aspects of paid search. We think it is an incredible resource for internet marketi.....

Organisation: E-consultancy.com, Price: Worth at least ten times more than its cover price
Description: This comprehensive SEO Best Practice Guide will help you understand search marketing like never before! At over 200 pages, it contains everything you need to know about search engine optimization, whether you work for an in-house client team or for an agency. The SEO Best Practice Guide is invaluable for anybody working in internet marketing, or looking to appoint an SEO agency. Why you need this guide to SEO… Only 16% of search engine marketing budget is allocated to organic search. Why? Well, paid-search is easier for marketers to understand, and it is often the lowest hanging fruit for companies new to internet marketing. The trouble is, paid-search costs money each time somebody visits your website, and click costs are rising in many sectors… Remember that consumers and.....

Areas of Expertise: Search Engine Marketing, SEO (Search Engine Optimization), Web Usability, User Testing, Internet Marketing, Link Building, Directory Submissions, Email Marketing, Pay Per Click Advertising, Google AdWords & AdSense, Yahoo Search Market.....
Clients: --Genesys Conferencing-- The world's leading conferencing specialists (VKI Studios provides ongoing search engine marketing services), --Bingo.com-- The world’s largest online bingo hall (VKI Studios provides ongoing web usability & search engine marketing services), --Gaults Hospitality-- A national wholesaler (VKI Studios provides web development and programming), --InTheSwim.com-- A leading US retailer of swimming pool accessories (VKI Studios provides ongoing search engine marketing services)

Areas of Expertise: Web design, E-commerce development, Content management systems, Email marketing, Search marketing, Reputation management Hosting.....
Clients: E-commerce, www.hopeandgreenwood.co.uk, www.Boisdale.co.uk, www.velvetbrown.co.uk

Areas of Expertise: Paid Search, Natural Search.....
Clients: Not given.