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Research

 
1. Site Search Buyer’s Guide 2006, 26 Jun 2006
Organisation: E-consultancy, Price: £99 to non-subscribers, free for subscribers
Description: Site Search is becoming an increasingly important differentiator for organisations who want to offer the best possible user experience. The focus of this 90-page guide is the UK Site Search market, including coverage of market trends as well as profiles of the leading vendors. The vendors offer technology and tools which allow users to seek out and analyse information effectively both on customer-facing websites and company intranets. It covers vendors who might more commonly be known as eTail/e-commerce search specialists or Enterprise Search players. Trends within this market include: - Greater client-side awareness about the commercial benefits of best-of-breed site search, both for revenue and brand-building objectives. - Increased focus on user experience, incl.....
2. Affiliate Marketing Networks Buyer's Guide (2006), 3 Oct 2006
Organisation: E-consultancy, Price: Free for subscribers
Description: E-consultancy's Affiliate Marketing Networks Buyer's Guide (2006) is essential reading for any company looking to implement or to improve an affiliate strategy, or for anyone that needs to research UK affiliate networks. The 179-page affiliate marketing guide is the third produced by E-consultancy, which first commissioned research into the sector in 2004. Our market research suggests that the UK affiliate marketing sector will be worth more than £2 billion in 2006, with 60% growth this year. The guide contains the usual mix of market research and sector growth forecasts, a SWOT analysis (to give you a better understanding of issues relating to affiliate marketing) and practical advice on how to choose a network. There is also insight from key industry players, a vendor mat.....

News

 
1. Report reveals 14 free tools for discovering why people abandon websites, 17 November 2008
... customers—a website’s conversion rate. Conversion Rate Experts have released ... worst, actually create drops in conversion rate. These fourteen free ... webpage to see which is best Conversion Rate Experts are Europe’s only ...
2. Why you need to know PPC to be great at SEO, 22 August 2008
... understand the importance of click through rates (CTRs) because PPC managers will ... you would try and keep the bounce rate low by selecting a PPC landing ... good quality and convert at a higher rate. This can be very effective ... with a #6 ranking achieving a 5% conversion rate, compared to a less optimised ...
3. Search engines have more than twice the conversion rate of other acquisition sources according to WebSideStory, 30 January 2006
... engines have more than twice the conversion rate of other acquisition sources ... more than twice the e-commerce conversion rate of other traffic acquisition ... months of 2005, the search engine conversion rate at business-to-consumer e ... 30 percent, more than twice the conversion rate of other acquisition sources ...
4. Remarketing: the most obvious way to increase ROI?, 11 April 2007
... that happens when you have a conversion rate of less than 100%. For ... have a 5% click through rate and a 20% conversion rate on your site that ... communications will increase the conversion rate and revenue significantly ... you, but if I could double my conversion rates, I’d be creating fewer campaigns ...
5. Sainsbury’s Bank uses RedEye behavioural email for insurance campaigns, 15 October 2008
... significant increase in open and click rates across Sainsbury’s Bank pet insurance ... tangible results in boosting online conversion rates, improving customer service ... achieved a 70% open rate, with a general conversion rate of 12.8% achieved ... achieved across all campaigns. The click rate average across all campaigns has ...
6. Top 10 tips for retailers to combat the economic downturn, 18 November 2008
... a very significant impact upon conversion rates and other key metrics such ... value, drop off and abandoned basket rates. Key areas to focus on would ... product and invariably increase conversion rates quite considerably. Although ... from a 20% to 70% increase in conversion rates. However, it’s likely that ...
7. New WebSideStory Study Reveals Conversion Rate for Each Major Search Engine, 16 February 2006
... New WebSideStory Study Reveals Conversion Rate for Each Major Search Engine ... study showing the median order conversion rate for the top four search engines ... AOL Search generated the best conversion rate at business-to consumer e ... way to explain the difference in conversion rates is demographics,” said Ali ...

Forum

 
1. Conversion rate Basket->Checkout->Completed, Internet Marketing Forum, ChL, 11 Mar 08
... Conversion rate Basket->Checkout->Completed Conversion rate Basket->Checkout ...
2. Looking for conversion rate specialists, Internet Marketing Forum, IchessU, 18 Oct 08
... Looking for conversion rate specialists Looking for conversion rate specialists ... have a great product, but the conversion rate is very low. We are looking ... staff which suppose to boost the conversion rate. We need a specialist ...
3. Looking for conversion rate specialists, Internet Marketing Forum, ChrisCarter1, 25 Oct 08
... Looking for conversion rate specialists Looking for conversion rate specialists ... have a great product, but the conversion rate is very low. We are looking ... staff which suppose to boost the conversion rate. We need a specialist ...
4. Looking for assistance with search marketing conversion, Internet Marketing Forum, BenJesson, 11 Jul 08
... for assistance with search marketing conversion Looking for assistance with ... for assistance with search marketing conversion Hi John, We've just launched ... We've just launched our new 'Conversion Rate Experts' website - with loads ... you started on improving your conversion rate. Hope you find this ...
5. Looking for assistance with search marketing conversion, Internet Marketing Forum, Interwoven, 11 Jul 08
... for assistance with search marketing conversion Looking for assistance with ... for assistance with search marketing conversion Ben, Very interesting ... We've just launched our new 'Conversion Rate Experts' website - with loads ... you started on improving your conversion rate. Hope you find this ...
6. how to improve conversion rate in adwords, Internet Marketing Forum, jji, 6 May 08
... to improve conversion rate in adwords how to improve conversion rate in adwords ... for some tips to increase the conversion rate for adword campaigns of my ...
7. how to improve conversion rate in adwords, Internet Marketing Forum, mJain, 30 Apr 08
... to improve conversion rate in adwords how to improve conversion rate in adwords ... for some tips to increase the conversion rate for adword campaigns of my ...

Supplier Directory

 
1. Maxymiser, London
Areas of Expertise: Multivariate Split Testing, Conversion Rate Optimisation, Behavioural Targeting.....
Clients: Cheapflights.co.uk, LexisNexis, P & O Ferries, Play.com
2. DC Interact, London
Areas of Expertise: Leading UK digital sales and marketing agency specialising in accessibility, strategic online planning, brand development and creative website design, as well as digital marketing, customer data management and insight, experience analyis, SEO and SEM.....
Clients: Aberdeen Asset Management, APACS, Apax Partners, BBC Worldwide
3. Conversion Rate Experts, London
Areas of Expertise: Conversion rate optimisation, Landing page design, Usability, Multivariate testing, Direct response design, Persuasive copywriting.....
Clients: Available on application.
4. Ghosttech Media, Plymouth, South West
... Management. Professional Copywriting. Conversion Rate Analysis. Everything that ... Design and Corporate Branding, Conversion Rate Analysis PL1 3QQ SEO, sales ...
5. Stickyeyes, Leeds, North East
... customers not just clicks through on page conversion consultancy and extensive ... achieving a staggering contract renewal rate. Search engine marketing; Natural ... Page Design, Link Popularity, On Page Conversion Functionality and Consultancy ...
6. Efficient Frontier, London
... manage asset allocation and maximize the conversion of keywords into revenue ... create a reliable and consistent higher rate of return. This portfolio approach ...
7. Lost Ferret, Suffolk, South East
Areas of Expertise: E-commerce web design and conversion specialists, featuring bespoke, comprehensive CMS and E-commerce platform with multi-channel capability (ebay, Amazon), Sage integration, other back-office integration services, analytics, A/B and Multivariate con.....
Clients: Caterpillar, Peter Burrowes, Gym Company, ZS Diamonds

Events

 
1. International SEO - London Training, 18 Nov 2008
Description: Over 70% of internet users do not have English as a first language and they collectively represent over 900 million users who have hugely different search behaviours to us. If your business is curr.....

Glossary

 
1. targeted marketing
Description: A low-cost marketing method that targets only particular demographics or niches. The aim is to corner that part of the market by completely understanding their needs. In return, the marketing campai.....

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