The cookie is dead, long live the flash cookie

... significant problems with tracking online campaigns, a ...However, with greater tracking comes responsibility and ... shown. Poor old cookie - so misunderstood - what...Feedback . Related stories: Cookie deletion discrepancies take...

Cookie deletion discrepancies take the biscuit

... to protect users from tracking by Google. ” Edelman also ...that make purchases post cookie-erasure. -------------------------------------------------------------------------------------------------------------- More information on...

Two terrible tales of tracking terror!

...true tales of tracking that went terribly...again. The cuckoo cookie Many species of...With the affiliate cookie on the call...and multiple order cookie it meant that...of the cuckoo cookie). It just goes...via the specially tracked /safety/ URL. In...

IE8 InPrivate mode threatens online ad tracking

...end for third party cookies and how can ...a privacy mode, where cookies and browsing history ... non-persistence of cookies . The deletion or ..., IE will keep track of how many ... to allow their tracking and ad-serving ... Objects (AKA flash cookies) are not blocked ...

Should marketers use multiple affiliate networks?

... technically — from a tracking, reporting and optimization ... affiliate sites or cookies) Here's an ... don't necessarily track correctly. They will...sale to the first cookie in, first...to count the first cookie or last...The technology, the tracking, doesn't really...

Better measurement holds the key to unlocking brand spend

...or alternatively, if a cookie based approach had been... IP-based and cookie-based analysis. The ...6 times whilst the cookie-based approach overestimated ... concludes that cookie-based tracking, combined with ... to the Unique Cookie figures. Advertisers then ...

11 must-have Firefox add-ons for web developers

... modify and run JavaScript code.   Cookie Watcher 0.9 For developers ... web applications that rely on cookies, Cookie Watcher makes it quick and easy to track a specific cookie as you test your applications....

Q&A: AdMob's Russell Buckley on mobile advertising

...now (in our third six months) tracking around 1bn per quarter. At the... How measurable is mobile, especially with cookies not being available on mobile browsers?... is true that we can’t track unique users via cookies or anything similar. But our ...

Eric T. Peterson on Web Analytics Wednesdays and the latest trends

... industry's dependence on browser cookies it would certainly be a...EU came out against anonymous tracking. Imagine how much more complicated... non-EU visitors were tracked differently over time based on differentiated use of cookies - what a nightmare! It ...

RIP last click wins?

.... Analytics companies can track the clicks, identify where ... first step was to track all channels (impressions and...through a single universal tracking tag . This meant ... user interactions were tracked to a single cookie. By tracking the date and time of ...

How much traffic does my competitor get?

... to delete or block Alexa cookies. Compete Compete will become a ... is also dedicated to keeping track of popular domains. Once ...the information and Netcraft only tracks the top 100 sites in...purpose of Netcraft is to track servers rather than domains. ...

10 reasons why mobile advertising is doomed

... the fact that it is far easier to track response via the web compared with the black ...the web. For example, you can’t serve cookies via mobile. I’m sure this is an ... but right now it is difficult to accurate track mobile ad campaigns. You are too reliant on...

Six design tips for better URLs

.... Websites that have registration processes, or wish to track user activity will often use session IDs; an alternative is to use session cookies instead. Related articles: SEO tips for product pages Web 2.0 ...