...systems of many organisations. Some IT departments will also struggle as the boundaries of their systems broaden to provide access to customers and other influencers. So what do you think? Dave J www.clicktools.com
... of the customer. Remember, if you don’t, your competitors just might! --------------------------------------------------------------------------------------------------- Dave Jackson - Clicktools Ltd.
... in the world of Web 2.0 there needs to be a different way of engaging customers. David Jackson, founder of Clicktools , has previously written on this blog about the notion of customers as active participants in a dialogue (something which is central ...
... deep insights. A few companies are already seeking to exploit this integrated view of the customer to their advantage. For them, listening is the new marketing. David Jackson is the managing director of Clicktools .
...a great asset and you only get them by understanding what they want from your online experience and consistently delivering it. David Jackson is the MD of Clicktools .
...look at the numbers that stay loyal to Newcastle united, Middlesbrough and Sunderland football clubs. It just goes to show that it’s not all about the product! David Jackson is the MD of Clicktools .
... service that delivers results, follow the customer! David Jackson is the Managing Director of Clicktools . The views of the author do not necessarily reflect those held by the publisher.
... to grips with customer data now and get a head start. David Jackson is the Managing Director of Clicktools . The views of the author do not necessarily reflect those held by the publisher.
... said they have fair, little or no knowledge of their customers. That’s not marketing, it’s suicide. David Jackson is the Managing Director of Clicktools .
... functional skills. Now - is your organisation serious about retention? If not, it should be. David Jackson is the Managing Director of Clicktools .
...are more intuitive because they have more data points to help them build a richer picture of what is happening. David Jackson is the Managing Director of Clicktools .
... investment. If you want to be a survivor, revisit your feedback process and make sure it’s in good shape. David Jackson is the Managing Director of Clicktools .
... of sites that, through their actions, display that they don’t care for their customers, add them as a comment. David Jackson is the Managing Director of Clicktools .
... another blog. David Jackson is the Managing Director of Clicktools . --------------- The views of the author do not necessarily represent those...
