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	<title>E-consultancy</title>
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	<link>http://www.e-consultancy.co.uk</link>
	<description>E-consultancy Services</description>
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		<title>Affiliate Management Agencies UK</title>
		<link>http://www.e-consultancy.co.uk/affiliate-management-agencies-uk/</link>
		<comments>http://www.e-consultancy.co.uk/affiliate-management-agencies-uk/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 18:07:30 +0000</pubDate>
		<dc:creator>E-consultant</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://www.e-consultancy.co.uk/?p=21</guid>
		<description><![CDATA[<p>If you don&#8217;t have the resources to launch and manage affiliate marketing, you might want to hire an affiliate management agency who is specialised in optimising affiliate marketing channel.</p> <p>This concept of affiliate management agency is almost a new development in the UK affiliate marketing industry. Because, previously merchants were used to hire a full-time [...]]]></description>
			<content:encoded><![CDATA[<p>If you don&#8217;t have the resources to launch and manage affiliate marketing, you might want to hire an affiliate management agency who is specialised in optimising affiliate marketing channel.</p>
<p>This concept of affiliate management agency is almost a new development in the UK affiliate marketing industry. Because, previously merchants were used to hire a full-time affiliate manager or rely solely on the affiliate network to optimise this channel. But now, we can see a few specialised agencies who have good relationship with affiliates and networks.</p>
<p>Existem is one of those agencies and it seems to be doing a good job with over 50 clients so far. They usually charge £500-£1000 per month management fee and a small percentage of affiliate sales. They are also keen on working with any size of companies who would like to utilise this important online marketing channel.</p>
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		<title>PPC Management</title>
		<link>http://www.e-consultancy.co.uk/ppc-management/</link>
		<comments>http://www.e-consultancy.co.uk/ppc-management/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 02:12:17 +0000</pubDate>
		<dc:creator>E-consultant</dc:creator>
				<category><![CDATA[Search Engine Optimisation (SEO)]]></category>

		<guid isPermaLink="false">http://www.e-consultancy.co.uk/?p=17</guid>
		<description><![CDATA[<p>Pay per click (PPC) search engine marketing is an extremely targeted form of paid advertising.</p> <p>It is also the quickest way to deliver results for any search engine marketing campaign.</p> <p>Whilst the PPC model is simple, and the return on investment (ROI) can be superb, effective management of any PPC campaign requires both a thorough understanding of [...]]]></description>
			<content:encoded><![CDATA[<p>Pay per click (PPC) search engine marketing is an extremely targeted form of paid advertising.</p>
<p>It is also the quickest way to deliver results for any search engine marketing campaign.</p>
<p>Whilst the PPC model is simple, and the return on investment (ROI) can be superb, effective management of any PPC campaign requires both a thorough understanding of the particular network and staff resource to refine the campaigns to ensure maximum efficiency.</p>
<p>Effecitve PPC management is not a ’set up and leave alone’ form of advertising and it is vital to regularly review your campaigns to ensure the optimum performance. Failure to monitor PPC campaigns can have a dramatic effect on the ROI achieved.</p>
<p>Browser Media offers a comprehensive <strong>PPC management service</strong>, which includes the following:</p>
<ul>
<li>Keyword research</li>
<li>Set up of PPC campaigns on selected networks</li>
<li>Regular refinements to campaigns to deliver maximum ROI</li>
<li>Monthly management reports</li>
</ul>
<p>By outsourcing the management of your PPC campaigns, you can focus on your core business.</p>
<p>Please contact us today to find out how we can help you.</p>
<p>For those clients who prefer to manage their PPC campaigns in-house, we provide SEO training which will provide you with the information and discipline required to maintain your campaigns.</p>
<p>&nbsp;</p>
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		<title>Search Engine Secrets: How to get a top ranking</title>
		<link>http://www.e-consultancy.co.uk/search-engine-secrets-how-to-get-a-top-ranking/</link>
		<comments>http://www.e-consultancy.co.uk/search-engine-secrets-how-to-get-a-top-ranking/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 02:09:18 +0000</pubDate>
		<dc:creator>E-consultant</dc:creator>
				<category><![CDATA[Search Engine Optimisation (SEO)]]></category>

		<guid isPermaLink="false">http://www.e-consultancy.co.uk/?p=14</guid>
		<description><![CDATA[A 20 page guide detailing how to improve and get a top ranking in search engines. There&#8217;s no doubt about it, Search Engine Optimisation and marketing (SEO) is a very powerful online marketing technique. This guide will help you learn how your website can get better rankings in search engines &#8211; from keyword selection and [...]]]></description>
			<content:encoded><![CDATA[<div>A 20 page guide detailing how to improve and get a top ranking in search engines. There&#8217;s no doubt about it, Search Engine Optimisation and marketing (SEO) is a very powerful online marketing technique. This guide will help you learn how your website can get better rankings in search engines &#8211; from keyword selection and site submission, to link building strategies and tracking your search engine positions, this guide reveals it all!</div>
<div>Snippet:</div>
<p>&#8230; Each search engine has a different indexing algorithm, which they change regularly. What may get a top ranking today, may not be high up tomorrow. For this reason, you should monitor your search engine ranking regularly &#8230;</p>
<div>Topic Relevant Keywords:</div>
<p>Online Marketing; Search Engine Promotion; SEO; Search Engine Submission Strategy; Positioning and Tracking; link building; optimisation</p>
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		<title>Search Engine Marketing: A Buyer&#8217;s Guide</title>
		<link>http://www.e-consultancy.co.uk/search-engine-marketing-a-buyers-guide/</link>
		<comments>http://www.e-consultancy.co.uk/search-engine-marketing-a-buyers-guide/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 02:07:34 +0000</pubDate>
		<dc:creator>E-consultant</dc:creator>
				<category><![CDATA[Search Engine Marketing (PPC)]]></category>

		<guid isPermaLink="false">http://www.e-consultancy.co.uk/?p=11</guid>
		<description><![CDATA[How should you go about search engine marketing? What do you need to plan for and consider? What does the vendor marketplace look like? How much do they charge and what services and capabilities do they offer?This unique E-consultancy report gives you all you need to know. At 125 pages there is comprehensive information on [...]]]></description>
			<content:encoded><![CDATA[<table border="0" cellspacing="0" cellpadding="0" width="100%">
<tbody>
<tr>
<td valign="top">How should you go about search engine marketing? What do you need to plan for and consider? What does the vendor marketplace look like? How much do they charge and what services and capabilities do they offer?<span style="color: #000000;">This unique E-consultancy report gives you all you need to know. At 125 pages there is comprehensive information on how to plan and deliver search engine marketing as well as full profiles, with market positioning details, for the following 19 leading UK search engine marketing service providers:</span></p>
<ul>
<li>Advance Positions</li>
<li>Ambergreen Internet Marketing</li>
<li>Big Mouth Media</li>
<li>Deal Group Media</li>
<li>Decide Interactive</li>
<li>Dvisions</li>
<li>Greenlight</li>
<li>Koded</li>
<li>Mediaco</li>
<li>Netbooster</li>
<li>Neutralize</li>
<li>Optimize Internet Marketing</li>
<li>Oscar Media</li>
<li>Panlogic</li>
<li>Sitelynx</li>
<li>Spannerworks</li>
<li>StickyEyes.com</li>
<li>Weboptimiser</li>
<li>WSPS</li>
</ul>
</td>
</tr>
</tbody>
</table>
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		<title>Affiliate Marketing 101</title>
		<link>http://www.e-consultancy.co.uk/affiliate-marketing-101/</link>
		<comments>http://www.e-consultancy.co.uk/affiliate-marketing-101/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 02:02:20 +0000</pubDate>
		<dc:creator>E-consultant</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://www.e-consultancy.co.uk/?p=8</guid>
		<description><![CDATA[Title Affiliate Marketing 101 URL <a href="http://web.archive.org/web/20040629075605/http://e-consultancy.co.uk/out.asp?url=http%3A%2F%2Fwww%2Ewebmaster%2Daffiliates%2Enet%2Faffiliate%5Fmarketing%5F101%2Epdf&#38;source=whitepapers&#38;com=89563" target="_blank">http://www.webmaster-affiliates.net/affiliate_marketing_101.pdf</a><br /> </p> Go to this White paper or Report &#62;&#62; Organisation Webmaster World Author(s) Nick Ladd Price Free Year of Publication 2004 File type PDF Description A summary guide to affiliate marketing based on best practice.</p> <p>Includes:<br /> 1) Common Mistakes<br /> 2) What Type of Programme [...]]]></description>
			<content:encoded><![CDATA[<table border="0" cellspacing="0" cellpadding="2">
<tbody>
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<td valign="top">Title</td>
<td valign="top"><strong>Affiliate Marketing 101</strong></td>
</tr>
<tr>
<td valign="top">URL</td>
<td valign="top"><a href="http://web.archive.org/web/20040629075605/http://e-consultancy.co.uk/out.asp?url=http%3A%2F%2Fwww%2Ewebmaster%2Daffiliates%2Enet%2Faffiliate%5Fmarketing%5F101%2Epdf&amp;source=whitepapers&amp;com=89563" target="_blank">http:/<img src="http://web.archive.org/web/20040629075605im_/http://e-consultancy.co.uk/images/blank.gif" border="0" alt="" width="1" height="1" />/www.webmaster-affiliates.net/<img src="http://web.archive.org/web/20040629075605im_/http://e-consultancy.co.uk/images/blank.gif" border="0" alt="" width="1" height="1" />affiliate_marketing_101.pdf</a><br />
<img src="http://web.archive.org/web/20040629075605im_/http://e-consultancy.co.uk/images/blank.gif" alt="" width="1" height="9" /></p>
<div>Go to this White paper or Report &gt;&gt;</div>
</td>
</tr>
<tr>
<td valign="top">Organisation</td>
<td valign="top"><strong>Webmaster World</strong></td>
</tr>
<tr>
<td valign="top">Author(s)</td>
<td valign="top"><strong>Nick Ladd</strong></td>
</tr>
<tr>
<td valign="top">Price</td>
<td valign="top"><strong>Free</strong></td>
</tr>
<tr>
<td valign="top">Year of Publication</td>
<td valign="top"><strong>2004</strong></td>
</tr>
<tr>
<td valign="top">File type</td>
<td valign="top">PDF</td>
</tr>
<tr>
<td valign="top">Description</td>
<td valign="top">A summary guide to affiliate marketing based on best practice.</p>
<p>Includes:<br />
1) Common Mistakes<br />
2) What Type of Programme to Choose<br />
3) Affiliate Marketing Tips</p>
<p>The two-page document isn&#8217;t intended to be a comprehensive guide to the ins and outs of affiliate marketing, but will provide newbies with a list of potential pitfalls to beware of, as well as tips on what is and isn&#8217;t likely to work.</p>
<p>An ideal starting point for smaller websites considering affiliate marketing as a means of earning extra revenues.</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
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		<title>Affiliate Marketing &#8211; Roundtable Output</title>
		<link>http://www.e-consultancy.co.uk/affiliate-marketing-roundtable-output/</link>
		<comments>http://www.e-consultancy.co.uk/affiliate-marketing-roundtable-output/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 02:00:58 +0000</pubDate>
		<dc:creator>E-consultant</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://www.e-consultancy.co.uk/?p=6</guid>
		<description><![CDATA[Online retailers can generate substantial sales by adopting an affiliate marketingstrategy, but the process can appear daunting if you haven&#8217;t yet implemented one. <p>Based on a recent event attended by industry figureheads, this report contains plenty of practical advice and guidance on how to set up and manage an affiliate marketing programme.</p> <p>The report will help you [...]]]></description>
			<content:encoded><![CDATA[<div><span style="font-size: 16px; line-height: 24px;">Online retailers can generate substantial sales by adopting an affiliate marketingstrategy, but the process can appear daunting if you haven&#8217;t yet implemented one.</span></div>
<p>Based on a recent event attended by industry figureheads, this report contains plenty of practical advice and guidance on how to set up and manage an affiliate marketing programme.</p>
<p>The report will help you get to grips with the affiliate networks, the role of the affiliate manager and the numerous issues that surround the industry.</p>
<p>Also includes a list of do&#8217;s and don&#8217;ts taken from E-consultancy&#8217;s popular Affiliate Marketing Buyer&#8217;s Guide.</p>
<p>Contributing attendees included: COI, TUI UK New Media, ShopperUK, AXA PPP Healthcare, Marks and Spencer, LAE, Auto Trader Digital, William Hill, Carphone Warehouse, O2, Modem Media, Citibank, Royal Mail, Eurostar, NET-A-PORTER.COM, Rodale, dealgroupmedia, TradeDoubler, Wheel.</p>
]]></content:encoded>
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		<item>
		<title>Affiliate Marketing: A Buyer&#8217;s Guide</title>
		<link>http://www.e-consultancy.co.uk/affiliate-marketing-a-buyers-guide/</link>
		<comments>http://www.e-consultancy.co.uk/affiliate-marketing-a-buyers-guide/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 01:58:33 +0000</pubDate>
		<dc:creator>E-consultant</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://www.e-consultancy.co.uk/?p=4</guid>
		<description><![CDATA[Affiliate marketing drives more than 20% of many e-commerce sites&#8217; sales. It&#8217;s very effectively used by some but still relatively unknown to many. <p>If you sit in this latter camp then you should read this guide, written by one of the leading affiliate marketers in the UK.</p> <p>It covers all the basics (what is affiliate [...]]]></description>
			<content:encoded><![CDATA[<div><span style="font-size: 16px; line-height: 24px;">Affiliate marketing drives more than 20% of many e-commerce sites&#8217; sales. It&#8217;s very effectively used by some but still relatively unknown to many.</span></div>
<p>If you sit in this latter camp then you should read this guide, written by one of the leading affiliate marketers in the UK.</p>
<p>It covers all the basics (what is affiliate marketing? what are &#8216;super affiliates&#8217;?, how does affiliate software track sales?, how do affiliates get paid? etc.) as well as the Top 10 Dos and Don&#8217;ts of affiliate marketing.</p>
<p>The bulk of this 50 page guide is then dedicated to telling you how to set up your own affiliate program and how to choose the right affiliate solution provider.</p>
<p>There are detailed profiles (including what they charge) of the following leading affiliate solution providers in the UK:</p>
<ul>
<li>AffiliateWindow</li>
<li>Advertising.com</li>
<li>AffiliateFuture</li>
<li>Perfiliate Technologies (Buy.at)</li>
<li>Commission Junction</li>
<li>Deal Group Media (UKaffiliates.com)</li>
<li>Kowabunga Technologies</li>
<li>Online Media Group</li>
<li>PaidOnResults.com</li>
<li>Tradedoubler</li>
<li>Wheel</li>
</ul>
<p>Download the free sample below which contains the full table of contents, introduction and market summary for the affiliate solution providers listed above.</p>
]]></content:encoded>
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